Marie-Hélène Raymond has worked in communications and media for over 20 years. Initially a television cultural journalist and columnist for radio and print media, she joined the Musée national des beaux-arts du Québec’s team in 2008. Strongly interested in web strategies, she has set up the MNBAQ's presence on social media and developed numerous creative digital contents, such as web series and podcasts dedicated to publicizing and promoting Quebec art. On a day-to-day basis, she oversees the MNBAQ's digital distribution strategy and coordinates a number of innovative projects – notably in artificial intelligence – to place the institution as a leader in the museum community.