Dora Juhász, Director of Brand and Communication of MOME Budapest is a communication expert and cultural manager with a demonstrated history of working in the creative industry - both in the field of design and performing arts - for clients of almost every size. Former fellow of ISPA and DeVos Institute of Arts Management, Washington. She is the author of a book about audience engagement, her writing has been featured on international magazines and periodicals, and she has regular public speaking engagements on such topics as cultural management, strategic planning, branding and storytelling in the arts.